Flowly Privacy Policy

Last updated: 05/05/2025

At Flowly, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our mobile application and landing page.

1. Introduction

Welcome to Flowly! We care about your digital wellbeing and take your data privacy seriously. This Privacy Policy includes two sections:

  • Privacy Policy for the Flowly Mobile App (iOS & Android)
  • Privacy Policy for the Flowly Landing Page

2. Privacy Policy for the Flowly Mobile App (iOS & Android)

Flowly is designed to help you establish healthier digital habits. This section explains what information we collect and how we use and protect it.

2.1. Information We Collect

We collect the following types of data:

  • Personal Information: Name, email address, profile photo (optional).
  • Account Information: Login method (Google, Apple, Email), subscription type, and account status.
  • Payment & Subscription Data: Managed via RevenueCat, App Store, and Google Play. We do not store payment credentials ourselves.
  • Usage Data: App screen time, session frequency, most-used apps, session durations.
  • Behavioral Data: Self-reported reasons for app usage (e.g., fun, anxiety, boredom).
  • Preferences: Session limits, app usage schedules, control pauses, quick view options.
  • Survey Data: Onboarding questions about phone usage habits.
  • Device & Permission Data: Device type, OS version, and permissions (screen time access, usage access, notifications).
  • Notifications: User preferences for reminders and motivational messages.
  • Social Sharing: Data related to sharing achievements or inviting friends (no contacts are accessed without permission).

2.2. How We Use Your Information

We use collected data to:

  • Personalize your in-app experience.
  • Track progress and visualize insights on screen time habits.
  • Offer personalized notifications and feedback.
  • Conduct internal analytics to improve app features.
  • Manage subscriptions and access using RevenueCat.
  • Analyze behavioral trends to improve engagement and retention.
  • Ensure account security and verify login sessions.

2.3. Third-Party Services

We use the following services for data processing:

  • Analytics & Monitoring:
    • Google Analytics 4
    • Amplitude
  • Cloud Storage & Databases:
    • Firebase Firestore
    • Firebase Analytics
  • Notifications:
    • Firebase Cloud Messaging
  • Monetization & Subscription Management:
    • RevenueCat
    • App Store / Google Play Billing
  • Marketing Analytics:
    • Meta Pixel (Facebook Pixel)
    • Appsflyer
  • UX/UI Optimization:
    • Lottie (animations)

Note: These third parties may process anonymized data in accordance with their own privacy policies.

2.4. Data Storage and Security

  • All personal data is stored securely using Firebase Firestore with encryption in transit and at rest.
  • We do not store any credit card or payment information directly; this is handled by RevenueCat, Apple, and Google.
  • We implement safeguards such as token-based authentication and permission-based access to prevent unauthorized access.

2.5. Data Retention and Deletion

  • We retain personal data as long as necessary to fulfill the purposes described above.
  • You may request deletion of your account and data at any time by emailing us at hello.flowlyapp@gmail.com.
  • We will honor such requests within 30 days.

2.6. Children’s Privacy

  • Flowly is intended for users aged 13 and above.
  • We do not knowingly collect personal information from children under 13.
  • We comply with COPPA and GDPR-K standards for children's data protection.

2.7. Changes to This Policy

  • This Privacy Policy may be updated from time to time.
  • When updated, we will revise the “Last updated” date and notify users in-app or via email if changes are significant.

3. Privacy Policy for the Flowly Landing Page

This section applies when you interact with our website or landing page.

3.1. Information We Collect

When you submit a form on our website, we may collect:

  • Full Name
  • Email Address

3.2. How We Collect It

We collect your data directly when you:

  • Fill out contact forms or newsletter signup fields.

3.3. Purpose of Collection

We use this data to:

  • Send you updates, app announcements, and onboarding emails.
  • Respond to your inquiries.
  • Analyze website usage and improve content.

3.4. Third-Party Services

We use:

  • Google Tag Manager & Google Analytics 4 — to analyze website usage patterns.
  • Amplitude — for understanding visitor behavior and conversions.

We do not use Zapier or ActiveCampaign.

3.5. Data Retention

  • We keep data for up to 5 years, or until a user requests deletion or unsubscribes.
  • Inactive or unsubscribed contacts are regularly purged.

3.6. Your Rights

You have the right to:

  • Access the personal data we hold about you.
  • Correct any inaccurate or outdated information.
  • Request deletion of your data.

Please contact hello.flowlyapp@gmail.com to exercise any of these rights.

3.7. Legal Basis

While Flowly is not formally compliant with GDPR or CCPA, we strive to handle all user data ethically, transparently, and securely in line with global best practices.

4. Contact Information

If you have any questions or concerns about this Privacy Policy, please contact us:

Olena Zhuravlova
Email: hello.flowlyapp@gmail.com